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Style first | Unlock this season must enter men's wear classic item
Posted on 2025-07-01
Menswear series presentation

Fashion and Quality Dance Decode Design Genes for Menswear

In this era of pursuing individuality and taste, clothing has long gone beyond the basic function of covering the body and keeping warm, and has become an important symbol of identity and attitude. The new men's clothing series launched this year takes "style first" as the core design concept, combines modern urban flavor and retro literary feelings, and creates a series of unforgettable classics.

Behind every piece of clothing is the designer's effort and inspiration. They extract the essence of color from European art schools and inject rich Morandi tones into daily commuting costumes. At the same time, drawing on the principles of architecture to optimize the profile structure, so that the outerwear items have both aura and are not bloated and heavy.

the main material matrix is made of wool fabric imported from italy and environmentally-friendly dyed cotton and linen fabric from japan, which is not only soft and skin-friendly, but also has excellent wrinkle-resistant and breathable properties. Especially after adding nano coating treatment process, it can resist dust and rain, and truly achieve elegant and calm all-weather online state.

How does the power of a piece of clothing wear out your highlight moment

Mr. Zhang, a brand manager working in a foreign company in Beijing CBD, once admitted that he gained unexpected recognition on the day he changed into a new double-breasted suit suit attending the quarterly report meeting. "I used to think it was enough to work hard until the leader asked me if I was going to defend my promotion." He said, "It's just a change of clothes that are more powerful."

aiming at various body characteristics such as pear shape and inverted triangle, which are common to asian men, the research and development team has launched four three-dimensional cut versions for customers to choose from. People with round shoulders and hunchbacks can give priority to micro-waist V-neck sweaters to modify their body shape and curves. For those who are thin, they recommend widen their lapel jackets to increase their visual volume.

if you want to create a mix and match look with both formal and street flavor, you might as well learn from the guest demonstration at Milan fashion week show: the pure white Henry collar shirt is worn inside to reveal tough Adam's apple lines, the Army Green foxie waistcoat is worn outside to highlight the functional attributes, the lower body is worn with nine-point cone leg trousers to lengthen the leg ratio, and finally a pair of German training leather shoes are stepped to complete the modeling closed loop.

Why is it worth investing in classic items available in all seasons

Instead of chasing short-term popular explosive traps, it is better to start with a few core equipment that will never go out of style. For example, this season's single button slim coat is made of light cashmere fiber, and it is just right to wear it alone in spring and autumn. When the temperature drops sharply, it will not feel heavy to fold a knitted cardigan.

Compared with the phenomenon of deformed pilling in half a year of some fast fashion brands, we insist on using German worsted yarn to sew key seam parts, and verify its long-term stability through more than 30 washing tests. This means that even a five-year plan to update the wardrobe will not easily eliminate these cornerstone members.

A noteworthy trend shows that more and more consumers are beginning to pay attention to the sustainable development significance of clothing itself. Therefore, in addition to the regular of black, gray and blue, a series of plant indigo gradient Denim is specially introduced this time-all raw materials are taken from organic cotton plantations and there is no chemical pollution emission in the production process, thus truly practicing the concept of green environmental protection.

More than just wearing it, how does it define your attitude towards life?

When you walk into the office and your colleagues praise your new striped POLO shirt for looking extra energetic in the first second, do you feel the positive energy of dressing at that moment? Research shows that a decent and clean professional image really helps to enhance self-identity and thus work efficiency.

Whether you like the low-key and subtle Japanese minimalist style or the dazzling American rock style, there are always choices that will make you excited to meet. Want to show off at a dinner occasion? Try that satin shirt with a dark jacquard pattern! Do you want to maintain a relaxed and casual atmosphere by meeting friends on the weekend? Then pick a short-sleeved T-shirt with hand-painted graffiti illustrations on it!

there have been many loyal fans feedback to us since the purchase of new people's mental outlook has changed significantly. "In the past, I always thought it was OK to put on a sweater casually," said a Beijing programmer. "But now I always go out and match it carefully. I feel that the world is looking at me differently!"

Choose the right one for your practical shopping guide here

In order to avoid the size confusion often encountered in online shopping, we have published detailed measurement charts and technical parameter description documents in a prominent position on the website. For example, the chest circumference value refers to the actual data obtained by superimposing the front and back two pieces in the tiled state. Please be sure to leave at least 5cm of allowance for free movement.

Considering the individual differences in the body dimensions of each visitor, an intelligent recommend engine is set up to help screen the most suitable style type for you. Just enter the basic information such as height, weight and main wearing purposes, and the system will automatically push the relevant product pages for browsing and decision-making reference.

in order to enable every customer to place an order and experience a pleasant shopping journey, a seven-day no-reason return system is specially formulated and professional consultants are equipped to provide one-on-one online consultation to answer questions. At present, more than 20 urban distribution centers have been set up nationwide to meet the service standards on the same day and further shorten the waiting period.

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